Effective Date: July 1, 2025
At The Apex Lounge, we believe performance starts with trust. This privacy policy explains how we collect, use, and protect your personal information—whether you’re booking a session, receiving a follow-up text, or just browsing our site.
What We Collect
When you visit The Apex Lounge or book an appointment, we may collect:
Your name, phone number, and email address
Information you share during your intake or registration
Your communication preferences, including opt-in via our intake form to receive SMS messages and/or phone calls
How We Use Your Information
We use your information to:
Confirm and manage your appointments
Send occasional follow-up or check-ins
Improve your experience as a guest
Respond to your questions or requests
We do not sell or share your information with outside marketers. Ever.
Text Messaging
If you opt in to receive text messages and/or phone calls from The Apex Lounge, we may send:
Appointment confirmations or changes
Personal follow-ups or performance check-ins
- Occasional promotions, offers, or special updates
Message and data rates may apply. Message frequency may vary. You can opt out anytime by replying STOP to any message. For help, reply HELP or contact us directly.
SMS Opt-In Details
The Apex Lounge collects SMS opt-in digitally through our required intake form. You may provide explicit consent by selecting the appropriate checkbox in the Communication Preferences section. At that time, you will be informed that:
Message and data rates may apply
Message frequency may vary
You can text HELP for support or more info, and STOP to unsubscribe at any time
Your phone number will never be shared with third parties for marketing or promotional purposes
You may review a copy of our terms of service and privacy policy at any time.
Data Security
We take data security seriously. Your personal information is stored securely, and only authorized staff have access to it. We use trusted platforms and best practices to protect your privacy.
Your Choices
You’re always in control. You can:
Opt out of text messages by replying STOP
Contact us to request, update, or delete your personal data
Questions?
Reach out anytime.
Email: You can email us using our contact form.
Phone: 435-558-3680